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Lamborghini’s SUV Urus’ Launch Jeopardized!

Lamborghini Urus SUV 2013The automobile world was quite ecstatic when Lamborghini unveiled its spectacular concept SUV, Lamborghini Urus, at the Beijing Auto Show in 2012. But the company’s recent statements have put this excitement in jeopardy!

Lamborghini is a very famous Italian sports car maker, which is famous for the luxurious and powerful car it produces. Previously owned by a number of automobile groups, it is currently functional under Audi, which is a subsidiary of the Volkswagen group. Lamborghini unveiled its Urus SUV concept, which is the first SUV that it will be launching after the LM002, which was produced in the late 1980s. But Lamborghini’s CEO, Mr Stephan Winkelmann stated that the final decision regarding the production of the Urus would be made in a few months.

Lamborghini Urus SUV 2013Mr Stephan Winkelmann said that Lamborghini currently needs to reconsider its investments plans that it will be supposed to incorporate during the situation of an economic crisis, and it also needs to rethink about the impact of the launch of the Urus on the company’s facilities. The decision making processes is expected to take a few months and the Urus, which is currently supposed to be bought in production form 2017, will be marked by a production/launching status after that.

Lamborghini has never produced any SUVs in the modern days. Also, all of its  current cars are typically two-seater sports cars, the most famous ones being the Gallardo and the Aventador. Urus is an all-wheel drive SUV, and the peculiar thing about it is that Lamborghini has made extensive use of carbon fibre to build the body of the SUV, making it more than 100kgs lighter than most other SUVs like the Porsche Cayenne, Volkswagen Touareg, Audi Q7, etc. Urus would unquestionably be the most stunning SUVs out there! With the excellent Italian designing and the Lamborghini logo shining mightily on the car’s body, what else would one expect?

Lamborghini Urus SUV 2013Speaking of the technical aspects of the Urus, you would most certainly find a 4000cc turbocharged V8 engine, hybridised with an electric motor. Now one might ask that the Aventador boasts of a V12 while the Gallardo comes with a V10 engine, why less for Urus? Well, Aventador and Gallardo are super cars, and the Urus is a SUV. Enough said. The engine produces an overwhelming power of some 600 horsepower with the help of the hybrid technology, which is more than just enough for a SUV of this size! Being very light weighted, the Urus will be extracting out quite a large amount of acceleration from this engine. Also, it features a very aerodynamic design as it is just 1.7 meters high. Urus is certainly a ‘super SUV’, if the term actually exists!

Mr Winkelmann also said that Lamborghini would assume success of the whole Urus operation if they manage to sell 3000 models worldwide, besides the 2000 Gallardo and Aventador models they are currently selling! Let’s just keep our fingers crossed and hope for the Urus to be launched as it was planned previously!

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